When talking about branding, a lot of business owners focus solely on the business and the completely forget about looking at themselves and even at the employees that work for them. When thinking about branding you need to really think about what’s out there for you and your employees. Think about social media accounts, reviews, websites and so on and remember that thing that has put on the internet tend to stay there. If you really take the time to search yourself or your employees online you may find yourself unpleasantly surprised, which is where this tool comes in to help. It will help you combat any unpleasant or negative things that your customers could come across when searching for you or your brand online by searching results online and simply suppressing any negative information that may come up during that search.